---
title: Brand design agency
canonical: "https://firecask.com/services/design/branding/"
author: FireCask
description: "As a creative branding agency, we have helped numerous businesses achieve their desired brand image. Read on to find out more about how we can help you."
---



We are a top brand design agency based in Manchester. We have experience creating numerous creative identities for an array of clients. Establishing your brand’s identity is key to connecting with the right customers and building a strong relationship with them. Here at FireCask, we are experts in creative design and help to create bespoke branding strategies that your customers will love.

We can help you build your brand identity online by creating bespoke strategies and unique designs. We are experts in what we do and the services we provide to our clients. Our designers’ previous experience puts them at the forefront of our branding agency.

Not only are we an experienced brand design agency, we also excel in the other services we provide. These include [content](/services/marketing/content-marketing/), [social](/services/marketing/social-media/) and [email marketing](/services/marketing/email-marketing/).

## Why come to FireCask for creative branding services?

As a brand design agency, we can help you receive a refresh or a complete overhaul. We’ve been helping brands like yours blossom and develop since 2013. We’ve helped create unique branding strategies across a wide range of industries.

Some of our previous work includes creating branding and design strategies for a range of clients. These include [Vitabiotics](/case-studies/vitabiotics-wellness-score/) and [The Manc Group](/case-studies/the-manc-group/).

We work closely and collaboratively with each client. Our approach is to establish and understand their branding needs. This could be a brand overhaul, brand exposure or general site engagement.

We can add interactive elements to your site, improve user experience and your site’s overall design. A well-designed site can help to make it more attractive to new users or potential clients.

We have an exceptional track record of producing plentiful results for our clients in all areas of our business. Our creative design services we offer and the exceptional marketing and PR outreach campaigns make our business excel.

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## How our brand design process works

At FireCask, we offer our brand design services to all our clients. Once we have had the initial consultation and established what is needed from us, we’ll get to work straight away. We will help build a strong brand identity for your business that will resonate with your customers.

When developing a rebrand strategy, we’ll put together a set of guidelines for you to implement across your business. Working with our [content](/services/marketing/content-marketing/) and [design](/services/design/) teams, we develop a consistent tone of voice along with a new logo and graphics.

All of these elements harmonise together to create a perfectly designed and structured website, showcasing the important elements of your brand. We’ll work with you to understand which areas of your brand needs a redesign, overhaul or minor changes.

Once we’ve worked our magic for your business, we expect to see exceptional results shortly after. These results create many benefits for your business, including increasing brand awareness and click rates. You can also expect SEO improvements from increased conversion rates, longer visit durations and higher keyword and SEO rankings.

<p class="prose__cta"><a class="btn" href="#contact" data-contact><span class="label">Get in touch</span><span class="chev" aria-hidden="true"><svg viewBox="0 0 66 43" xmlns="http://www.w3.org/2000/svg"> <g fill-rule="evenodd"> <path class="one" d="M40.1543933,3.89485454 L43.9763149,0.139296592 C44.1708311,-0.0518420739 44.4826329,-0.0518571125 44.6771675,0.139262789 L65.6916134,20.7848311 C66.0855801,21.1718824 66.0911863,21.8050225 65.704135,22.1989893 C65.7000188,22.2031791 65.6958657,22.2073326 65.6916762,22.2114492 L44.677098,42.8607841 C44.4825957,43.0519059 44.1708242,43.0519358 43.9762853,42.8608513 L40.1545186,39.1069479 C39.9575152,38.9134427 39.9546793,38.5968729 40.1481845,38.3998695 C40.1502893,38.3977268 40.1524132,38.395603 40.1545562,38.3934985 L56.9937789,21.8567812 C57.1908028,21.6632968 57.193672,21.3467273 57.0001876,21.1497035 C56.9980647,21.1475418 56.9959223,21.1453995 56.9937605,21.1432767 L40.1545208,4.60825197 C39.9574869,4.41477773 39.9546013,4.09820839 40.1480756,3.90117456 C40.1501626,3.89904911 40.1522686,3.89694235 40.1543933,3.89485454 Z"></path> <path class="two" d="M20.1543933,3.89485454 L23.9763149,0.139296592 C24.1708311,-0.0518420739 24.4826329,-0.0518571125 24.6771675,0.139262789 L45.6916134,20.7848311 C46.0855801,21.1718824 46.0911863,21.8050225 45.704135,22.1989893 C45.7000188,22.2031791 45.6958657,22.2073326 45.6916762,22.2114492 L24.677098,42.8607841 C24.4825957,43.0519059 24.1708242,43.0519358 23.9762853,42.8608513 L20.1545186,39.1069479 C19.9575152,38.9134427 19.9546793,38.5968729 20.1481845,38.3998695 C20.1502893,38.3977268 20.1524132,38.395603 20.1545562,38.3934985 L36.9937789,21.8567812 C37.1908028,21.6632968 37.193672,21.3467273 37.0001876,21.1497035 C36.9980647,21.1475418 36.9959223,21.1453995 36.9937605,21.1432767 L20.1545208,4.60825197 C19.9574869,4.41477773 19.9546013,4.09820839 20.1480756,3.90117456 C20.1501626,3.89904911 20.1522686,3.89694235 20.1543933,3.89485454 Z"></path> <path class="three" d="M0.154393339,3.89485454 L3.97631488,0.139296592 C4.17083111,-0.0518420739 4.48263286,-0.0518571125 4.67716753,0.139262789 L25.6916134,20.7848311 C26.0855801,21.1718824 26.0911863,21.8050225 25.704135,22.1989893 C25.7000188,22.2031791 25.6958657,22.2073326 25.6916762,22.2114492 L4.67709797,42.8607841 C4.48259567,43.0519059 4.17082418,43.0519358 3.97628526,42.8608513 L0.154518591,39.1069479 C-0.0424848215,38.9134427 -0.0453206733,38.5968729 0.148184538,38.3998695 C0.150289256,38.3977268 0.152413239,38.395603 0.154556228,38.3934985 L16.9937789,21.8567812 C17.1908028,21.6632968 17.193672,21.3467273 17.0001876,21.1497035 C16.9980647,21.1475418 16.9959223,21.1453995 16.9937605,21.1432767 L0.15452076,4.60825197 C-0.0425130651,4.41477773 -0.0453986756,4.09820839 0.148075568,3.90117456 C0.150162624,3.89904911 0.152268631,3.89694235 0.154393339,3.89485454 Z"></path> </g> </svg></span></a></p>

## Why work with a branding agency like FireCask?

Why do you need creative branding? Not only is your visual identity an initial touchpoint for customers, it’s also good for helping to distinguish and differentiate your brand from other competitors!

From the logo to the content and website you produce, it’s important that your branding is integrated across all your marketing channels. This is where FireCask comes in, as we can help a range of clients from start ups to more established brands. We can hit the ground running with our specialist brand designs, and we can help existing and already established businesses maintain their rankings and their clientele.

We do this by combining our expert design services with the rest of the digital marketing services we provide, including [web development](/services/development/), [SEO](/services/marketing/seo/), [digital outreach](/services/marketing/digital-pr/) and [content marketing](/services/marketing/content-marketing/). This helps every corner of your business run efficiently and allows your site and brand to be memorable and leave a lasting impression.

<p class="prose__cta"><a class="btn" href="#contact" data-contact><span class="label">Get in touch</span><span class="chev" aria-hidden="true"><svg viewBox="0 0 66 43" xmlns="http://www.w3.org/2000/svg"> <g fill-rule="evenodd"> <path class="one" d="M40.1543933,3.89485454 L43.9763149,0.139296592 C44.1708311,-0.0518420739 44.4826329,-0.0518571125 44.6771675,0.139262789 L65.6916134,20.7848311 C66.0855801,21.1718824 66.0911863,21.8050225 65.704135,22.1989893 C65.7000188,22.2031791 65.6958657,22.2073326 65.6916762,22.2114492 L44.677098,42.8607841 C44.4825957,43.0519059 44.1708242,43.0519358 43.9762853,42.8608513 L40.1545186,39.1069479 C39.9575152,38.9134427 39.9546793,38.5968729 40.1481845,38.3998695 C40.1502893,38.3977268 40.1524132,38.395603 40.1545562,38.3934985 L56.9937789,21.8567812 C57.1908028,21.6632968 57.193672,21.3467273 57.0001876,21.1497035 C56.9980647,21.1475418 56.9959223,21.1453995 56.9937605,21.1432767 L40.1545208,4.60825197 C39.9574869,4.41477773 39.9546013,4.09820839 40.1480756,3.90117456 C40.1501626,3.89904911 40.1522686,3.89694235 40.1543933,3.89485454 Z"></path> <path class="two" d="M20.1543933,3.89485454 L23.9763149,0.139296592 C24.1708311,-0.0518420739 24.4826329,-0.0518571125 24.6771675,0.139262789 L45.6916134,20.7848311 C46.0855801,21.1718824 46.0911863,21.8050225 45.704135,22.1989893 C45.7000188,22.2031791 45.6958657,22.2073326 45.6916762,22.2114492 L24.677098,42.8607841 C24.4825957,43.0519059 24.1708242,43.0519358 23.9762853,42.8608513 L20.1545186,39.1069479 C19.9575152,38.9134427 19.9546793,38.5968729 20.1481845,38.3998695 C20.1502893,38.3977268 20.1524132,38.395603 20.1545562,38.3934985 L36.9937789,21.8567812 C37.1908028,21.6632968 37.193672,21.3467273 37.0001876,21.1497035 C36.9980647,21.1475418 36.9959223,21.1453995 36.9937605,21.1432767 L20.1545208,4.60825197 C19.9574869,4.41477773 19.9546013,4.09820839 20.1480756,3.90117456 C20.1501626,3.89904911 20.1522686,3.89694235 20.1543933,3.89485454 Z"></path> <path class="three" d="M0.154393339,3.89485454 L3.97631488,0.139296592 C4.17083111,-0.0518420739 4.48263286,-0.0518571125 4.67716753,0.139262789 L25.6916134,20.7848311 C26.0855801,21.1718824 26.0911863,21.8050225 25.704135,22.1989893 C25.7000188,22.2031791 25.6958657,22.2073326 25.6916762,22.2114492 L4.67709797,42.8607841 C4.48259567,43.0519059 4.17082418,43.0519358 3.97628526,42.8608513 L0.154518591,39.1069479 C-0.0424848215,38.9134427 -0.0453206733,38.5968729 0.148184538,38.3998695 C0.150289256,38.3977268 0.152413239,38.395603 0.154556228,38.3934985 L16.9937789,21.8567812 C17.1908028,21.6632968 17.193672,21.3467273 17.0001876,21.1497035 C16.9980647,21.1475418 16.9959223,21.1453995 16.9937605,21.1432767 L0.15452076,4.60825197 C-0.0425130651,4.41477773 -0.0453986756,4.09820839 0.148075568,3.90117456 C0.150162624,3.89904911 0.152268631,3.89694235 0.154393339,3.89485454 Z"></path> </g> </svg></span></a></p>

## How do we track the success of brand design?

Upon establishing a campaign or design strategy for your business and getting it up and running, we will continually monitor your online presence and ensure you are meeting any forecasted goals.

We do this by carrying out SEO checks and monthly SEO reporting to check the reception of any campaigns we have created. We can also monitor your business’s social media engagement, and any conversions you may receive on your site.

If we find any issues, we will create a plan of action to get your business back on track and ensure you are meeting your business goals. We will update you in our monthly SEO reports about any areas for improvement, and will work with you to ensure we are constantly improving and developing your business’s website if necessary.

## Branding FAQs

### What is branding?

Your branding is essentially the face of your business, and is showcased through different colours, font styles, tone of voice and your business’s logo. It can help to inform customers of the ethos behind your business and the services you provide.

### How can a branding agency help your business?

As a top brand design agency, we can help to refresh your brand, completely recreate your branding and logo, or simply inject elements of creativity into your pre-existing content and services. Reach out to us to enquire about what we can do for your business.

### Do I need a branding agency?

A branding agency can help you make sure you have every element of your business covered, in case you have missed something important. We can create professional designs that showcase your business, and we always receive excellent client feedback and results. If you are unsure of where to get started with branding, leave your brand designing in our capable hands.

### What are the results of brand designing?

The results we have received in the past have included increases in traffic, better brand awareness, better rankings and longer site visit durations, as well as higher conversions and click rates which work wonders for your business’s online presence. Establishing a strong brand identity from the offset can ensure you receive these kinds of results from your online presence, and maintain this type of response to your content in the long term.