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Storebox Self Storage

Storebox Self Storage wanted to increase their reach in their specific locations and provide the best value in self-storage solutions.

Brief:

Storebox offer safe and secure storage solutions for both businesses and personal customers across the UK. With ever-expanding locations, Storebox already provide storage solutions in Cambridge, Hornsey, Manchester, Barking, Croydon, Brent Cross and London City Airport. With their 24/7 storage units, Storebox are paving the way for affordable and convenient storage solutions.

As a company, Storebox wanted to increase the online visibility of their brand by targeting specific locations and driving quality traffic back to the site.

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Summary:

A monthly, location focused strategy was used to boost brand visibility in each site location in the UK. In order to boost rankings, FireCask focused heavily on developing creative content, alongside performing the best SEO and paid search practices.

Throughout the process, we worked closely with Storebox, keeping up to date with their own monthly business goals, and creating our content accordingly. We successfully increased the quality of traffic landing on the site through organic and paid channels and increased site conversions and goal completions.

Results:

As a result of our work, Storebox saw a 74% increase in conversion rates, as well as a 63% decrease in PPC cost per conversion. The campaign and KPIs were 12 months long, and these statistics are based on the first 6 months of the campaign compared to the previous 6 months.

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Our client testimonials

Storebox Testimonial

We started working with Firecask in early 2016 and they have done a great job in helping our digital marketing 'grow up'. As a small company that is experiencing solid growth, we needed to professionally develop and execute our marketing strategy but were not in a position to do this in-house. FireCask have been the perfect solution for us by taking a real 'owners' view of our marketing and helping drive sales to our new sites. Would definitely recommend them.
- Michael Conway, Director

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