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SEO - Delivered through a fully-integrated approach

What is Search Engine Optimisation?

Search Engine Optimisation (SEO) is all about the process of ensuring your web pages are accessible and visible online. It’s also making sure that your visibility and website performance are optimised for indexation by major search engines. More importantly, it’s about providing the most relevant results for users who are searching for products or services within search engines. If you’d like a better explanation, get in touch today and we’ll gladly take you through it.

How do we get valuable SEO results?

FireCask is an award-winning SEO Agency. By working closely with you, we work to ensure your customers find what they want when searching.

With our fully integrated approach to online marketing, we aim to improve your business’ online search presence, increase relevant organic web traffic and tailor your needs as a business with the aim of growth, whether that’s through leads or revenue.

Technical SEO audits

Before beginning an SEO campaign, we conduct a full technical audit on your site. We do this to make sure that your site is technically sound, ensuring it’s crawlable, indexable and users can find the relevant information.

Any improvement to your search engine rankings will increase the amount of traffic pointing to your site. This is where we excel- by ensuring that this traffic is relevant and likely to convert into business for you.

Keyword research

This is where we identify exactly what your customers and potential customers are entering into search bars to find a product or service similar to yours. Keyword research is all about identifying keywords that have a good amount of search volume, as well as those that you can rank and convert for.

Content creation and optimisation

Creating a dedicated content strategy means that we can optimise and create content that keeps users interested, helps them to interact more with the website and encourages them to return once they have completed their journey.

We like to focus on the important stuff and we also like to focus on improving your website so that it is moving with the latest algorithms and guidelines that Google frequently release.

Link acquisition

We always aim to acquire high-quality, relevant links from legitimate sources that ensure long term success. We look at implementing a link building strategy that earns links over time, builds relationships with trusted sources and creates a natural link profile for your website.

Digital PR & outreach

We also look to build upon our connections within the media industry to service our clients through Digital PR. Exposure is important for any brand and creating natural connections through PR is essential to any brand-building strategy.

We work with great brands

Kennedy Wild Bird Food logoRepresent logoVitabiotics logoMOMA Foods logo

Want to work with us on something amazing?

Contact us today

0161 222 8655

Our client testimonials

Better Bathrooms Testimonial

When looking for ways to engage our customers during our peak period, we approached the team at FireCask for expert SEO and social support. Not only did they produce a fantastic variety of onsite and social content, but they also helped to organise the whole process in order to meet our tight deadline. Their specialist skills and creative minds proved indispensable and we would happily recommend the FireCask team to businesses looking for quality SEO and content services.
- Ben Fox, Head of Digital

MOMA Foods Testimonial

We’ve been working with Firecask for over a year now and don’t know where we’d be without them. They came on board at a crucial moment in the MOMA brand redesign to kick start our new website which included a brand new eCommerce function. We’ve seen consistent improvement month on month of both our search rankings and our conversion funnel. They go above and beyond to really understand the industry and keep on top of worldwide trends and insights. It’s also great to have an agency partner that is flexible and can adapt their delivery styles to suit their client’s needs.
- Andi Sumner, Marketing Manager

Expedia Testimonial

Expedia has been working with FireCask for over a year now and have worked with Alex and Rhys on many different projects. Not only have they been proactive with everything we’ve worked together on, but their creativity and knowledge of Search has definitely enhanced our projects and helped steer more people into the main Expedia sites throughout Europe.
- David Tutin, Senior SEO Specialist

The Case Farm Testimonial

Case Farm has been working with FireCask for over three years now. Each year they have eclipsed targets and proved their worth to our brand. Their content team, supplemented by their excellent agency-wide knowledge of search and WordPress, continues to galvanise our content strategy and significantly contribute to KPIs. We’re looking forward to continuing our working relationship with them for years to come.
- Gareth Breeze, Ecommerce Director at The Peli UK Group

Alexander & Co Testimonial

We’ve experienced a doubling of traffic to our site with a similar response by telephone. FireCask’s team have also helped us with our social media and provided in-house training to staff. They are friendly and approachable, and more importantly, know what they are doing.
- Stephen Verber, Partner

Storebox Testimonial

We started working with Firecask in early 2016 and they have done a great job in helping our digital marketing 'grow up'. As a small company that is experiencing solid growth, we needed to professionally develop and execute our marketing strategy but were not in a position to do this in-house. FireCask have been the perfect solution for us by taking a real 'owners' view of our marketing and helping drive sales to our new sites. Would definitely recommend them.
- Michael Conway, Director

Amy Winehouse Foundation Testimonial

Alex began consulting with the Amy Winehouse Foundation just after its formation. He has been able to not only help with the Foundation's website but has also become a valuable person to liaise between the Foundation and other organisations we work with and/or support.
- Jane Winehouse, Managing Trustee

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