Digital PR & Outreach

Digital PR

Digital PR is a crucial part of brand awareness. It’s the basis on which people will stumble upon your business and decide they want to learn more about what you do. If digital PR is done well, your target audience will be attracted to your website having been drawn in by something which appeals to them personally, and they’ll already be curious about your brand. The buyer journey starts here!

Outreach and Contact Building

Our digital PR team has a large contact database which they nurture on a daily basis. We know the importance of keeping up a rapport with journalists, influencers and specialist writers who can really put your brand in front of the right people. This sort of coverage is also very important for high-quality link building, which really matters as part of your company’s SEO.

Content Marketing

Publications and journalists are always looking for high-quality content from people they trust. Our creative team strives to create and pitch top-notch content which will ultimately promote your brand. Data led content marketing is a great way of doing this, where we commission a national survey and use it to generate press. See this recent example in the Daily Express for a local Manchester client, Expert Pension Claims.

Creative PR strategies

There are countless other ways of growing your brand through digital PR. It all depends on what sort of product you have and what you are hoping to achieve. The PR team will work closely with you to discuss your personal requirements and come up with your own, tailor-made PR plan for your business. Want to know more? Get in touch with us today!

We work with great brands

Expedia Festival Findr logoicount logoVitabiotics Wellness Score logoWhichBingo logo

Want to work with us on something amazing?

Contact us today

0161 222 8655

Our client testimonials

The Case Farm Testimonial

Case Farm has been working with FireCask for over three years now. Each year they have eclipsed targets and proved their worth to our brand. Their content team, supplemented by their excellent agency-wide knowledge of search and WordPress, continues to galvanise our content strategy and significantly contribute to KPIs. We’re looking forward to continuing our working relationship with them for years to come.
- Gareth Breeze, Ecommerce Director at The Peli UK Group

Storebox Testimonial

We started working with Firecask in early 2016 and they have done a great job in helping our digital marketing 'grow up'. As a small company that is experiencing solid growth, we needed to professionally develop and execute our marketing strategy but were not in a position to do this in-house. FireCask have been the perfect solution for us by taking a real 'owners' view of our marketing and helping drive sales to our new sites. Would definitely recommend them.
- Michael Conway, Director

MOMA Foods Testimonial

We’ve been working with Firecask for over a year now and don’t know where we’d be without them. They came on board at a crucial moment in the MOMA brand redesign to kick start our new website which included a brand new eCommerce function. We’ve seen consistent improvement month on month of both our search rankings and our conversion funnel. They go above and beyond to really understand the industry and keep on top of worldwide trends and insights. It’s also great to have an agency partner that is flexible and can adapt their delivery styles to suit their client’s needs.
- Andi Sumner, Marketing Manager

Expedia Testimonial

Expedia has been working with FireCask for over a year now and have worked with Alex and Rhys on many different projects. Not only have they been proactive with everything we’ve worked together on, but their creativity and knowledge of Search has definitely enhanced our projects and helped steer more people into the main Expedia sites throughout Europe.
- David Tutin, Senior SEO Specialist

Better Bathrooms Testimonial

When looking for ways to engage our customers during our peak period, we approached the team at FireCask for expert SEO and social support. Not only did they produce a fantastic variety of onsite and social content, but they also helped to organise the whole process in order to meet our tight deadline. Their specialist skills and creative minds proved indispensable and we would happily recommend the FireCask team to businesses looking for quality SEO and content services.
- Ben Fox, Head of Digital

Alexander & Co Testimonial

We’ve experienced a doubling of traffic to our site with a similar response by telephone. FireCask’s team have also helped us with our social media and provided in-house training to staff. They are friendly and approachable, and more importantly know what they are doing.
- Stephen Verber, Partner

Amy Winehouse Foundation Testimonial

Alex began consulting with the Amy Winehouse Foundation just after its formation. He has been able to not only help with the Foundation's website but has also become a valuable person to liaise between the Foundation and other organisations we work with and/or support.
- Jane Winehouse, Managing Trustee

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