The entities FireCask documents, the relations between them, and the evidence behind each one. This is the readable companion to entitymap.json, published under the EntityMap v1.0 specification.
Organization
Manchester-based digital agency specialising in SEO, WordPress and Laravel development, and paid media. Building organic visibility, fast platforms and sustainable growth since 2013.
OFFERS SEOOFFERS AI Search OptimisationOFFERS Content MarketingOFFERS Social Media MarketingOFFERS Paid Media & PPCOFFERS Email MarketingOFFERS Digital PR & OutreachOFFERS Marketing StrategyOFFERS Product MarketingOFFERS NFT MarketingOFFERS Website Design & BuildOFFERS Hosting & MaintenanceOFFERS BrandingOFFERS AuditsManchester-based digital agency specialising in SEO, WordPress and Laravel development, and paid media. Building organic visibility, fast platforms and sustainable growth since 2013.
FireCask - published by FireCask
Person
Alex Moss, Director and co-founder of FireCask.
AFFILIATED_WITH FireCaskAlex co-founded FireCask in 2013 and leads its technical SEO and development work. He has spent more than 20 years in search and has worked with WordPress since 2009, building hundreds of sites and personally auditing hundreds more.
About FireCask - published by FireCask
Person
Anna Moss, Director and co-founder of FireCask.
AFFILIATED_WITH FireCaskAnna co-founded FireCask in 2013. She leads the agency's content, social media and ideation work, and looks after business development and its charity and community work. Before FireCask she was Director of Communications at 3 Door Digital, and before that she spent two years as a commercial property solicitor.
About FireCask - published by FireCask
Service
Foundational and technical optimisation to help search engine rankings.
Manchester-based professional SEO services, designed to give you maximum online visibility and connect you with your target audience.
A multi-award-winning SEO agency in Manchester - published by FireCask
Service
Increasing visibility in ChatGPT, Claude, Gemini & Perplexity.
People now ask assistants, not just search engines. We make sure the answer they get includes you, without throwing away the SEO that already works.
AI search optimisation that gets your brand understood, cited and chosen - published by FireCask
Service
Assisting editorial standards & topical authority.
Content marketing is one of the most effective ways to build trust with your audience, and get found by them in the first place. Great content turns casual browsers into loyal customers, and search engines (including AI search) into a steady source of new business.
Content marketing agency Manchester - published by FireCask
Service
Google, Meta and programmatic, built for ROAS.
Paid media services from our Manchester-based digital marketing agency. Increase your reach by investing in paid media options and increase your brand visibility and conversion rates for your business.
Paid media services to increase reach - published by FireCask
Service
Lifecycle and campaign email that actually converts.
We can help build a database of email customers and automation that acts as a key part of your wider marketing strategy, helping you nurture your audience and turn them into conversions.
Email marketing that builds trust & converts - published by FireCask
Service
Earned coverage and links journalists want to run.
National and regional coverage from our Manchester digital PR agency. We turn original research into press features and the high-authority links that grow your brand and lift your search rankings.
Digital PR that boosts brand visibility - published by FireCask
Service
The roadmap before the delivery. Yours, not a template.
Most businesses aren't short on marketing activity; they're short on a plan that ties it together. Our marketing strategy services bring SEO, content, social, paid and PR into one digital marketing strategy, built around your goals and your customers.
Digital marketing strategy services - published by FireCask
Service
Positioning and go to market for products that need both.
Positioning, launch and the months of growth that follow, planned and run by one Manchester team across SEO, content, PR, social and paid media.
A product marketing agency for the launch and everything after - published by FireCask
Service
Launch and marketplace strategy for NFT collections.
FireCask can help you produce, collaborate and market NFTs. The crypto-art world is new and daunting. We can help you from conception to sale in order to help maximise your NFT offering.
Strategic & creative NFT marketing for brands & true curators - published by FireCask
Service
Custom builds, complex platforms and performance-first architecture from one of the most experienced WordPress and Laravel teams in the UK.
WordPress is a piece of software that forms the basis of millions of websites across the world, and as a leading WordPress development agency in Europe, we know what we’re talking about when it comes to using WordPress to create websites for your business.
WordPress agency Manchester - published by FireCask
Service
Managed hosting, proactive maintenance and security for platforms that cannot afford downtime.
At FireCask, we offer multiple services to help you and your business, including website hosting and management. Our expertise ensures your business and website are running as efficiently as possible.
Website hosting & maintenance - published by FireCask
Service
Visual identity, design systems and user experience that communicate expertise at a glance and turn visibility into enquiries.
We are a top brand design agency based in Manchester. We have experience creating numerous creative identities for an array of clients. Establishing your brand’s identity is key to connecting with the right customers and building a strong relationship with them. Here at FireCask, we are experts in creative design and help to create bespoke branding strategies that your customers will love.
Brand design agency - published by FireCask
Service
Forensic, one-off reviews of your website, content, paid accounts and email programme, delivered as a prioritised action plan.
Forensic, one-off reviews of your website, content, paid accounts and email programme, delivered as a prioritised action plan.
Audits - published by FireCask
firecask:CaseStudy
How FireCask made the 123 Reg blog mobile-friendly and easier to use, on a new responsive WordPress theme built to stay SEO friendly.
PRODUCED_BY FireCaskHow FireCask made the 123 Reg blog mobile-friendly and easier to use, on a new responsive WordPress theme built to stay SEO friendly. Services: Development.
123 Reg case study - published by FireCask
firecask:CaseStudy
Creative copywriting, web design and PPC working together to bring this community of great businesses to life.
PRODUCED_BY FireCaskCreative copywriting, web design and PPC working together to bring this community of great businesses to life. Services: SEO, PPC, Social Media, Content Marketing, Development, Design.
Accelerate Places case study - published by FireCask
firecask:CaseStudy
We redesigned the Beauty Bay website and created specific production and staging environments to keep the existing website and URL structures intact.
PRODUCED_BY FireCaskWe redesigned the Beauty Bay website and created specific production and staging environments to keep the existing website and URL structures intact. Services: Development, Design.
Beauty Bay case study - published by FireCask
firecask:CaseStudy
Design case study in which FireCask completed within a turnaround of 10 days, a full branding profile and wireframes for design.
PRODUCED_BY FireCaskDesign case study in which FireCask completed within a turnaround of 10 days, a full branding profile and wireframes for design. Services: Design.
British Council case study - published by FireCask
firecask:CaseStudy
We ran SEO on Expedia Group's EMEA campaigns, hosted its EMEA marketing sites and other agencies' work on WordPress, and built the theme for its EMEA blogs.
PRODUCED_BY FireCaskWe ran SEO on Expedia Group's EMEA campaigns, hosted its EMEA marketing sites and other agencies' work on WordPress, and built the theme for its EMEA blogs. Services: Development, Design, SEO.
Expedia case study - published by FireCask
firecask:CaseStudy
We produced an Expedia Festival Finder based around the annual Edinburgh festivals. Find out more about this by reading this case study.
PRODUCED_BY FireCaskWe produced an Expedia Festival Finder based around the annual Edinburgh festivals. Find out more about this by reading this case study. Services: Design, Development, Content Marketing, Digital PR.
Expedia Festival Findr case study - published by FireCask
firecask:CaseStudy
Read how FireCask helped Kennedy Wild Bird Food increase their visibility online, build brand awareness and drive more traffic to their e-commerce website.
PRODUCED_BY FireCaskRead how FireCask helped Kennedy Wild Bird Food increase their visibility online, build brand awareness and drive more traffic to their e-commerce website. Services: Development, Design, SEO, Content Marketing, Digital PR, Social Media, Email Marketing.
Kennedy Wild Bird Food case study - published by FireCask
firecask:CaseStudy
FireCask worked with MASH to generate a user-friendly website that perfectly delivered the charity’s vital message. Find out more here.
PRODUCED_BY FireCaskFireCask worked with MASH to generate a user-friendly website that perfectly delivered the charity’s vital message. Find out more here. Services: Development, Design.
MASH - Voices of Survivors case study - published by FireCask
firecask:CaseStudy
Working closely with MOMA Foods, we have helped the brand to increase organic traffic, boost conversions and improve their online reputation.
PRODUCED_BY FireCaskWorking closely with MOMA Foods, we have helped the brand to increase organic traffic, boost conversions and improve their online reputation. Services: SEO, Content Marketing, PPC, Development, Design.
MOMA Foods case study - published by FireCask
firecask:CaseStudy
We produced a new blog page for Orbitz and their other brands. Find out more about the CMS migration and WordPress development services that we provided.
PRODUCED_BY FireCaskWe produced a new blog page for Orbitz and their other brands. Find out more about the CMS migration and WordPress development services that we provided. Services: Development, Design.
Orbitz case study - published by FireCask
firecask:CaseStudy
How FireCask rebuilt Ready Steady Cut and ran its SEO for three years: organic traffic up 30 times, top-three keywords up from 1,044 to 13,200.
PRODUCED_BY FireCaskHow FireCask rebuilt Ready Steady Cut and ran its SEO for three years: organic traffic up 30 times, top-three keywords up from 1,044 to 13,200. Services: SEO, Content Marketing, Development, Design.
Ready Steady Cut case study - published by FireCask
firecask:CaseStudy
We increased organic traffic and conversion rates for Reed Commercial using content marketing. Click here to learn more about our services.
PRODUCED_BY FireCaskWe increased organic traffic and conversion rates for Reed Commercial using content marketing. Click here to learn more about our services. Services: Development, Design, Content Marketing, Digital PR, SEO.
Reed case study - published by FireCask
firecask:CaseStudy
Read about how we increased clicks and sales through optimised PPC management, increasing revenue and exposure of the brand.
PRODUCED_BY FireCaskRead about how we increased clicks and sales through optimised PPC management, increasing revenue and exposure of the brand. Services: PPC.
Represent case study - published by FireCask
firecask:CaseStudy
We worked with Storebox self-storage solutions and managed to increase their SEO and organic conversion rates by 94%. Find out more here.
PRODUCED_BY FireCaskWe worked with Storebox self-storage solutions and managed to increase their SEO and organic conversion rates by 94%. Find out more here. Services: SEO, PPC, Content Marketing.
Storebox Self Storage case study - published by FireCask
firecask:CaseStudy
Read how FireCask won a rigorous tender process managed by Beaverbrooks to rebuild and redesign The FED's website, a Manchester based charity.
PRODUCED_BY FireCaskRead how FireCask won a rigorous tender process managed by Beaverbrooks to rebuild and redesign The FED's website, a Manchester based charity. Services: Development, Design.
The Fed case study - published by FireCask
firecask:CaseStudy
FireCask worked with The Manc Group to help improve speed, performance and organic visibility for their WordPress site. Find out more here.
PRODUCED_BY FireCaskFireCask worked with The Manc Group to help improve speed, performance and organic visibility for their WordPress site. Find out more here. Services: Development, Design.
The Manc Group case study - published by FireCask
firecask:CaseStudy
FireCask have worked with Vitabiotics since 2018 to help improve their site’s online presence. Find out more about how we did this and the services provided.
PRODUCED_BY FireCaskFireCask have worked with Vitabiotics since 2018 to help improve their site’s online presence. Find out more about how we did this and the services provided. Services: SEO, Content Marketing, Digital PR.
Vitabiotics case study - published by FireCask
firecask:CaseStudy
We built a standalone interactive web tool for Vitabiotics Wellness Score. Find out more about how our content marketing services can help your business today.
PRODUCED_BY FireCaskWe built a standalone interactive web tool for Vitabiotics Wellness Score. Find out more about how our content marketing services can help your business today. Services: Content Marketing, Design, Development, Digital PR, Social Media.
Vitabiotics Wellness Score case study - published by FireCask
firecask:CaseStudy
Using WordPress and Laravel development, we were able to create a comparison website for WhatTyre. Find out more about the process and results here.
PRODUCED_BY FireCaskUsing WordPress and Laravel development, we were able to create a comparison website for WhatTyre. Find out more about the process and results here. Services: Development, Design.
WhatTyre case study - published by FireCask
firecask:CaseStudy
It was a full house for WhichBingo when our digital PR experts launched their annual online bingo report.
PRODUCED_BY FireCaskIt was a full house for WhichBingo when our digital PR experts launched their annual online bingo report. Services: Digital PR.
WhichBingo case study - published by FireCask
Organization
123 Reg, tech & saas, a FireCask client.
How FireCask made the 123 Reg blog mobile-friendly and easier to use, on a new responsive WordPress theme built to stay SEO friendly.
123 Reg case study - published by FireCask
Organization
Accelerate Places, property & real estate, a FireCask client.
Creative copywriting, web design and PPC working together to bring this community of great businesses to life.
Accelerate Places case study - published by FireCask
Organization
Beauty Bay, health & beauty, a FireCask client.
We redesigned the Beauty Bay website and created specific production and staging environments to keep the existing website and URL structures intact.
Beauty Bay case study - published by FireCask
Organization
British Council, education, a FireCask client.
Design case study in which FireCask completed within a turnaround of 10 days, a full branding profile and wireframes for design.
British Council case study - published by FireCask
Organization
Expedia, travel, a FireCask client.
We ran SEO on Expedia Group's EMEA campaigns, hosted its EMEA marketing sites and other agencies' work on WordPress, and built the theme for its EMEA blogs.
Expedia case study - published by FireCask
We produced an Expedia Festival Finder based around the annual Edinburgh festivals. Find out more about this by reading this case study.
Expedia Festival Findr case study - published by FireCask
Organization
Kennedy Wild Bird Food, retail & e-commerce, a FireCask client.
Read how FireCask helped Kennedy Wild Bird Food increase their visibility online, build brand awareness and drive more traffic to their e-commerce website.
Kennedy Wild Bird Food case study - published by FireCask
Organization
MASH - Voices of Survivors, charity & non-profit, a FireCask client.
FireCask worked with MASH to generate a user-friendly website that perfectly delivered the charity’s vital message. Find out more here.
MASH - Voices of Survivors case study - published by FireCask
Organization
MOMA Foods, food & beverage, a FireCask client.
Working closely with MOMA Foods, we have helped the brand to increase organic traffic, boost conversions and improve their online reputation.
MOMA Foods case study - published by FireCask
Organization
Orbitz, travel, a FireCask client.
We produced a new blog page for Orbitz and their other brands. Find out more about the CMS migration and WordPress development services that we provided.
Orbitz case study - published by FireCask
Organization
Ready Steady Cut, media & publishing, a FireCask client.
How FireCask rebuilt Ready Steady Cut and ran its SEO for three years: organic traffic up 30 times, top-three keywords up from 1,044 to 13,200.
Ready Steady Cut case study - published by FireCask
Organization
Reed, recruitment, a FireCask client.
We increased organic traffic and conversion rates for Reed Commercial using content marketing. Click here to learn more about our services.
Reed case study - published by FireCask
Organization
Represent, retail & e-commerce, a FireCask client.
Read about how we increased clicks and sales through optimised PPC management, increasing revenue and exposure of the brand.
Represent case study - published by FireCask
Organization
Storebox Self Storage, property & real estate, a FireCask client.
We worked with Storebox self-storage solutions and managed to increase their SEO and organic conversion rates by 94%. Find out more here.
Storebox Self Storage case study - published by FireCask
Organization
The Fed, charity & non-profit, a FireCask client.
Read how FireCask won a rigorous tender process managed by Beaverbrooks to rebuild and redesign The FED's website, a Manchester based charity.
The Fed case study - published by FireCask
Organization
The Manc Group, media & publishing, a FireCask client.
FireCask worked with The Manc Group to help improve speed, performance and organic visibility for their WordPress site. Find out more here.
The Manc Group case study - published by FireCask
Organization
Vitabiotics, health & beauty, a FireCask client.
FireCask have worked with Vitabiotics since 2018 to help improve their site’s online presence. Find out more about how we did this and the services provided.
Vitabiotics case study - published by FireCask
We built a standalone interactive web tool for Vitabiotics Wellness Score. Find out more about how our content marketing services can help your business today.
Vitabiotics Wellness Score case study - published by FireCask
Organization
WhatTyre, automotive, a FireCask client.
Using WordPress and Laravel development, we were able to create a comparison website for WhatTyre. Find out more about the process and results here.
WhatTyre case study - published by FireCask
Organization
WhichBingo, gaming & betting, a FireCask client.
It was a full house for WhichBingo when our digital PR experts launched their annual online bingo report.
WhichBingo case study - published by FireCask